I love the thoughts and ideas expressed by Seth Godin in his literary works, they are pure powerful and entertaining.  Below is my verbalization of one of the most powerful points in the book Linchpin.


If history has proven anything it is that 9 out of 10 times (10th time usually has to do with sports) mom is right.  Remember when mom told you how creative you were and that you were her little artist?  Right again mom!


The sad thing is that we like to categorize “art” and what an “artist” is which goes against every fiber of the idea.  Art is all around us and artists in abundant supply, we just have to revamp our definition.


Art is whatever you choose to create; there is art is retail, sports and business, just as there is in writing, painting and film.  An artist is the creator or idea holder.  Henry Ford was an artist, efficiency was his art and the assembly line was his masterpiece. 


Your art does not have to begin a revolution to be significant.  I met a young man at an airport Coffee Bean that was a true artist, his art was connecting with customers and creating a peaceful and individualized coffee experience in an airport environment that is often chaotic & individual needs are often overlooked.  I will never forget that experience.


The challenge that most of us face is that we aspire to be a chef but we settle for being a cook.  A chef is an artist that uses food to create a unique taste or flavor that delivers a dining experience, a cook is someone who follows instructions to prepare a meal.  We all have ideas and passions that we wish to follow and things we want to create but it is easy for fear and doubt to take the place of action and decisiveness when it comes to practicing our art.  Being a Chef takes bravery, action and belief in yourself; to become a cook all you have to do is fall in line and follow directions.


Explore your talents, gifts and passions to find your medium in which to express your inner Michelangelo and perhaps you will one day unveil your “Sistine Chapel”.

About caseystutzman

Casey Stutzman is an AFAA certified trainer and has been actively involved in the fitness industry since 2004. Since 2006 he has acted as the Head Trainer at the Bay Athletic Club in Alpena Michigan. Casey’s love of athletics and competition drove him in to the fitness industry. He uses his experience as a division 1 college football player, amateur bodybuilding competitor, strongman competitor to help others reach their goals in all areas of fitness. Casey spends his time at Bay Athletic Club teaching Boot Camps, small group training sessions, training clients and working with participants in Bay Athletic Club’s Corporate Fit Challenge program. He also develops strength and conditioning programs and does performance training for a number of local athletic organizations and high school teams. As an Ignite Performance Master trainer and Master Instructor for TRX Casey travels North America to educate and connect with fitness professionals to help them offer more to their clients and athletes. Time outside of fitness is occupied with reading, travel, indoor rock climbing, snow sports and being an active outdoorsman. He enjoys spending free time with his wife Mary Beth, his daughter Vesper, son Indiana and Turkish the family dog.

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