downloadWhy is it that small dish of Ben & Jerry’s Cluster Fluff is heaven in a dish but when I eat the entire pint I feel like hell?

There is indeed too much of a good thing.  It’s almost as if when it comes to ice cream the pleasure centers in your brain have different levels.  Happy, full, overflow.

We love combining awesome things.  We are constantly searching for the Holy Grail of synergy where 1+1=3 and when we hit it is magical.  It’s the divine moment when chocolate met peanut butter and the Reese’s Peanut Butter Cup was born.

If you want plenty of examples of synergy gone wrong all you have to do is turn on late night or afternoon TV and watch the barrage of infomercials riddled with Franken-synergy.  A snuggie; really!?  A blanket and a robe? Aside for the inexplicable cultural chord this product struck (the sheer fact that even one of these products sold is a strong case for the upcoming downfall of humanity) I dare you to find one person’s life who was genuinely positively make better by owning this product.

I am still undecided on the newer phones like the Samsung Galaxy Note.  The idea is a cross between a tablet and a smart phone; sounds good yes?  But I like my phone because it is small, portable and easily fits in my pocket.  I like my tablet because it has a large screen is easy to type on and can be a smaller version of my laptop in many situations.  When I combine the two I get a phone that is bigger than I want loosing portability and pocket fitting-ness (made up word) & a tablet with a screen that is too small for the functions I want it for.  In this case 1+1 + -2

We believe; awesome + awesome = wicked awesome

Most of the time; awesome + awesome = not awesome

Fitness is a breeding ground for synergy gone wrong.

We spend so much time trying to combine fitness tools, styles of workouts, different methods and ideas.  We believe that if we take two great tools or ideas, get them together over a candle lit dinner and encourage some baby makin’ that their offspring will be the chosen one the prophesy for told of.  Most of the time their kid ends up robbing the liquor cabinet, doing a stint in juvie and gets a restraining order from the neighbor’s daughter.

I watched a video on YouTube recently for a hockey conditioning facility that had an athlete doing heavy barbell squats with toes turned way out while wearing ice skates.  I was confused because I have yet to watch the hockey game that players were doing one rep max barbell back squats on ice (usually they just fight)

Not awesome

So instead of just chucking together 2 great things and hoping to get something amazing let me give you a new formula;

(Purpose x Coaching) / Understanding = awesome

When we understand we can make things purposeful.  When we understand we can coach. When it all comes together it’s Amazing

Be amazing my friends


About caseystutzman

Casey Stutzman is an AFAA certified trainer and has been actively involved in the fitness industry since 2004. Since 2006 he has acted as the Head Trainer at the Bay Athletic Club in Alpena Michigan. Casey’s love of athletics and competition drove him in to the fitness industry. He uses his experience as a division 1 college football player, amateur bodybuilding competitor, strongman competitor to help others reach their goals in all areas of fitness. Casey spends his time at Bay Athletic Club teaching Boot Camps, small group training sessions, training clients and working with participants in Bay Athletic Club’s Corporate Fit Challenge program. He also develops strength and conditioning programs and does performance training for a number of local athletic organizations and high school teams. As an Ignite Performance Master trainer and Master Instructor for TRX Casey travels North America to educate and connect with fitness professionals to help them offer more to their clients and athletes. Time outside of fitness is occupied with reading, travel, indoor rock climbing, snow sports and being an active outdoorsman. He enjoys spending free time with his wife Mary Beth, his daughter Vesper, son Indiana and Turkish the family dog.

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